World Liberty Financial (WLFI), a cryptocurrency protocol associated with Donald Trump and his family, has taken action against a blockchain address belonging to Justin Sun, the founder of Tron and a significant investor. On Thursday, WLFI effectively blocked the address, preventing Sun from moving his WLFI tokens.
This restriction impacts 595 million unlocked WLFI tokens held in the address, which are valued at approximately $107 million based on current market prices, according to data from Arkham.
The decision to blacklist the address came after blockchain records revealed several outgoing transactions of WLFI tokens originating from the Sun-linked address on the Ethereum network. One such transaction involved a transfer of tokens worth $9 million.
Sun responded on X with a statement saying the “address only conducted a few generic exchange deposit tests, with very low amounts, and then created address dispersion, without involving any buying or selling, which could not possibly have any impact on the market.” This is a translated version of the original post.
In a subsequent statement, Sun has appealed to the WLFI team to reverse their decision and unlock his tokens.
“I urge the team to uphold fundamental principles, restore access to my tokens, and collaborate toward the continued success of World Liberty Financials. A truly reputable financial platform must be grounded in fairness, transparency, and mutual trust—qualities undermined by arbitrary actions such as freezing investor assets. Such actions not only infringe upon investors’ legitimate rights but also jeopardize the overall integrity and credibility of World Liberty Financials,” said Sun.
Representatives for Sun and World Liberty Financial have not yet responded to requests for comment from CoinDesk.
WLFI’s value has decreased by 20% in the last day. Since its introduction to trading on exchanges on September 1st, it has declined by 42%.
Justin Sun’s Role as a Key Investor in World Liberty Financial
Justin Sun has become a key financial supporter of World Liberty Financial, having initially invested $30 million in tokens and taken on an advisory position in late 2024. Since then, the ties between WLFI and the Tron network have grown stronger. WLFI has incorporated Tron’s TRX token into its treasury, and Eric Trump has unveiled plans to launch the protocol’s USD1 stablecoin on the Tron blockchain.
By the middle of 2025, Sun’s total investment in the platform had reached approximately $75 million. Just before WLFI tokens started trading on the open market, it was reported that he held nearly $700 million in tokens, much of which was still subject to vesting restrictions.
Sun stated on Monday, concurrent with the WLFI launch, that “we have no immediate plans to liquidate our unlocked tokens.”
UPDATE (Sept. 5, 05:00 UTC): Includes Justin Sun’s latest statement.